Visa continues as longstanding FIFA partner with new Club World Cup
Visa will continue its longstanding partnership with FIFA following a 7 May announcement it will become an official partner of the 2025 FIFA Club...
Chelsea’s new stadium plans to take 15-20 years according to Boehly
Chelsea FC owner Todd Boehly revealed this week that ongoing discussions to develop and move into a new home stadium may take up to...
Spotify enhances football presence with EA Sports FC 25 integration
Spotify continues its breakthrough into football by announcing a new activation within EA Sports FC 25 for fans and players in Australia and Saudi...
It’s not just about putting logos on ads for Unilever at...
It is shaping up to be a blockbuster summer for women’s sport in the UK, with the Lionesses aiming to defend its European Championship...
River Plate bets big on global growth with Betano
Argentine football giant River Plate announced a partnership with online betting brand Betano on May 6, as the club looks to strengthen its position...
PwC’s F1 deal signals a broader shift in sport
Formula 1 has entered a new kind of race—one powered not by aerodynamics or engine specs, but by consultancy. Announced ahead of the 2025 Miami...
Rooster’s Owen Ordway: Rethinking the sports betting experience
The digital age has driven positive changes across sports, from more accessible ticketing to improved athlete health and wellbeing. Fan engagement has also drastically...
Chelsea confirms new shirt sponsor just days before end of Premier...
Chelsea FC confirmed DAMAC Properties as its front-of-shirt sponsor yesterday (30 April) for the remainder of the 2024/25 season. The Dubai-headquartered company will also become...
Premier League continues global growth with Mumbai office opening
The Premier League opened a new office in Mumbai on April 29, bringing it closer to one of the markets it has had a longstanding...
Leeds United’s Elland Road redevelopment gains council backing
Leeds United unveiled new plans to redevelop Elland Road last Monday (28 April) after gaining official support from the Leeds City Council’s Executive Board. The...