Man City announces manager-style mobile game with Capstone
Manchester City has announced a new regional partnership with Capstone Games which will see the mobile game developer create a ‘ City-themed manager-style mobile...
Lords report recommends gambling sponsorship ban
A Lords report into gambling regulation has called for ‘urgent action’ to address harms caused by gambling, including a ban on sports sponsorship.The House...
EHF and Sportradar agree decade-long data partnership
Sportradar has added to its growing list of sports clients by agreeing a 10-year data partnership with the European Handball Federation (EHF) and EHF...
PSG agrees ‘ambitious’ 10-year Fanatics deal
PSG has struck a decade-long ecommerce, manufacturing and licensing deal with sports merchandising franchise Fanatics in what the club has described as the ‘most...
Esports’ integration into media and betting
Esports has become a hot topic ever since it rose to prominence in mainstream media. The topic has branched through every industry in the...
MLB expands sports betting portfolio with theScore
Ahead of Major League Baseball’s (MLB) return on 23 July, theScore has signed a multi-year agreement which sees the firm become an authorised gaming...
Birmingham City continues StreamAMG partnership following new deal
StreamAMG has struck a new deal with Birmingham City as both entities agree a new long term contract extension.As part of the extension, the...
West Ham strikes ‘long term’ Umbro extension
West Ham United has announced a long term extension with Umbro that will see the sportswear brand remain the club's official technical partner and...
Everton announces ‘eFriendly’ initiative with Inter Miami CF
Everton has announced that the club will participate in an ‘eFriendly’ with David Beckham’s Inter Miami CF on 4 July as the Premier League...
Anderlecht ends 39-year partnership following Belfius Insurance deal
RSC Anderlecht has signed a new front-of-shirt sponsorship deal with Belfius Insurance which will see two of its firms be used throughout the 2020-21...