FIFA World Cup 2022 names Crypto.com as an official sponsor
FIFA has announced that Crypto.com will be an official sponsor of the FIFA World Cup Qatar 2022, being named as the exclusive cryptocurrency trading...
European Tour embraces new technologies in Five9 deal
The European Tour has announced that Five9, a cloud contact centre solutions provider, has become the event’s official customer contact centre software partner.The multi-year...
Formula One delivers ‘luxury fan experiences’ in MSC Cruises deal
Formula One has formed a multi-year partnership with MSC Cruises, as the company becomes a global partner of the competition for the 2022 season. The...
Puma provides F1 Team Orlen with kit for ‘highest level’ performance
Alfa Romeo F1 Team Orlen has chosen Puma as its new official race gear supplier, which will provide the ‘full range’ of items worn...
Paris FC signs ‘ambitious’ VBET partnership
Paris FC has announced a partnership with Armenia-based online sportsbook, VBET, for the end of the 2021-2022 and the 2022-2023 seasons.The French club is...
Nine Honduran football clubs link with Betcris as operator partner
Online sports betting operator Betcris has secured agreements with nine football clubs of the League of Honduras, as it looks to strengthen its marketing...
Premiership Rugby tries ‘insightful’ smart ball in Sportable partnership
Premiership Rugby has partnered with Sportable to trial the use of the new Smart Ball to generate high-speed data in a bid to drive...
McLaren Racing improves on-track performance with Google
McLaren Racing has formed a multi-year partnership with Google, as the latter becomes an official partner of the McLaren Formula One Team and the...
Sky Sports provides over 150 Rugby fixtures a year in Sanzaar...
Sanzaar, the body which oversees the Super Rugby and The Rugby Championship competitions, has partnered with Sky Sports which will broadcast a ‘wealth’ of...
Tata Communications returns to F1 in ‘technologically advanced’ partnership
Formula One has announced a partnership with Tata Communications which returns to the sport as the official broadcast connectivity provider to deliver a ‘technologically...