AGA signs Washington Football Team to ‘Have a Game Plan’ campaign
The Washington Football Team has joined the American Gaming Association’s (AGA) ‘Have a Game Plan’ public service campaign.As a result of the signup, the...
WTA ‘provides building blocks for growing fan base’ with FanDuel linkup
The Women’s Tennis Association (WTA) has named FanDuel its authorized gaming partner in North, South and Central America, marking the debut of women’s tennis...
Five LaLiga teams strike deals with BK8
Five clubs from Spain’s LaLiga Santander have inked sponsorship deals with Asia-facing sports betting operator BK8.Under the terms of the agreements, BK8 will become...
Crystal Palace signs ‘first of its kind’ deal with Facebank
Premier League club Crystal Palace has secured a new sleeve sponsor in Facebank, naming the facial replication technology firm its official sleeve partner for...
Newcastle United adds BoyleSports into sponsorship portfolio
Newcastle United FC has added a third sports betting operator into its portfolio of official partners, naming BoyleSports its UK and Ireland betting partner.The...
Benfica embraces sports betting with Betano deal
SL Benfica has become the latest Portuguese sports organisation to partner with a sports betting company, striking a deal with Betano.Under the terms of...
Portuguese Basketball Federation links with Betclic
The Portuguese Basketball Federation has expanded its sponsorship portfolio to include French sports betting operator Betclic.Betclic will strengthen its brand visibility and marketing capabilities...
Ronaldo partners with LiveScore for ‘More Than A Score’ campaign
Sports media firm and sports update provider LiveScore has recruited Cristiano Ronaldo as part of its ‘More Than a Score’ advertising campaign.The campaign marks...
Betfred nets title sponsorship of Challenge Cup finals
Sports betting operator Betfred has enhanced its partnership with the Rugby Football League (RFL), clinching the title sponsorships to all three Challenge Cup Finals.The...
Brentford FC links with CoinJar ahead of top-flight return
Brentford FC has made its debut in the cryptocurrency space ahead of its first Premier League match against Arsenal, linking with cryptocurrency exchange CoinJar.As...