Morgan Stanley creates new sports investment portfolio

Aiming to help foster more growth within sports investment, Morgan Stanley has created a new portfolio for interested investors looking to profit from increasing...

KPMG applauds women’s golf resurgence with sponsorship renewal

KPMG has renewed its title sponsorship of the KPMG Women's Irish Open for an additional three years.With this extension, the 2025 KPMG Women’s Irish...

Lost trust? How the Football Manager delay impacts licensing

For decades, sports fans have taken a break from the pressures of supporting their teams by immersing themselves in video games. As consoles and...

How Sutton Utd will harness FA Cup’s commercial power in Birmingham...

The phrase "the magic of the FA Cup" is believed to have originated around the 1888/89 season, gaining popularity when Warwick County, a non-league...

FA unveils ‘Reaching Higher’ women’s football strategy

The English Football Association (FA) has followed its continental counterpart with the publication of a long-term, tiered strategy for women’s and girls’ football.Announced this...

Unstoppable: UEFA’s bold investment in women’s football

UEFA has revealed “Unstoppable”, a six-year plan towards a sustainable ecosystem for women's football.Launched to bolster the remarkable growth of women's football in Europe,...

Inter hits club record revenues as AC Milan earns second year...

Both Milan football giants have recently announced financial reports for the 2023/24 season, with both Inter and AC Milan posting positive results off the...

SPORTEL Monaco: how can sports maximise the rewards of sponsorships?

Sponsorship has become a crucial revenue generator for sports organisations but navigating this landscape and securing the right deals for the right reasons can...

UFC launches KICK channel to enhance live viewing experiences

The UFC has announced the launch of a dedicated channel on gaming and live streaming platform KICK, as part of a wider partnership. This announcement...

Formula 1 continues commercial growth with 188BET renewal

Formula 1 has announced it is renewing its partnership with Asian sportsbook 188BET after the end of its previous five-year agreement.Under the agreement, 188BET...