Future of sports betting industry in the spotlight at Betting on...
The future direction of the sports betting industry is the central theme of the Betting on Sports Europe 2021 conference and exhibition, which takes...
Chevron sponsors LGPA to ‘champion’ women in sports
The Ladies Professional Golf Association (LPGA), with IMG, has announced Chevron as the new title sponsor of The Chevron Championship through a six-year partnership.
The...
Umbro unveils RFU home kits with first for women’s rugby
Umbro has revealed new England Rugby home kits to be worn by the England men’s and women’s teams for the 2021/22 season.
For the first...
NBA replaces Ziggo with ESPN as Netherlands broadcasting partner
The National Basketball Association (NBA) has secured continued coverage in the Netherlands via a broadcasting partnership with ESPN, with the latter replacing fromer media...
Bundesliga becomes part of fantasy game in Sorare partnership
Bundesliga has signed an agreement with Sorare to be part of a Non-Fungible Token (NFT) fantasy game in a bid to reach more fans.
The...
Fulham FC to develop ‘global fanbase’ in Asiabet33 partnership
Fulham Football Club has announced a partnership with Asiabet33 as its official Asian betting partner for the remainder of the 2021/2022 season.
The Championship side...
Irish FA secures ‘innovative’ five-year broadcasting deal with BBC
The Irish Football Association has secured a deal to broadcast 30 live streamed matches on BBC Sport NI as well as eight live TV...
Eleven diversifies Belgium football content with LIVENow deal
LIVENow has agreed a new partnership with Eleven to broadcast live La Liga and Serie A matches in Belgium on a pay-per-view (PPV) basis.
Hoping...
Sky Deutschland strengthens NHL content
Sky Deutschland has acquired the German broadcasting rights for the National Hockey League (NHL) until 2025.
In the collaboration, Sky is to televise 300 live...
Betclic promotes equality in Portuguese basketball sponsorship
Betclic has entered an agreement to provide The Portuguese Women's Basketball League the same sponsorship pay as the men's competition.
Over the next three years,...