NBA and Sportradar create hyper-personalised viewing experiences

The NBA and Sportradar have launched an enhanced betting-related functionality within NBA League Pass. Powered by emBET, Sportradar’s over-the-top (OTT) solution, sports betting content, such...

Checkd Dev renews Stats Perform Opta sports data deal

Stats Perform has signed a multi-year extension of its partnership with Checkd Group’s Checkd Dev division focusing on delivery of Opta sports data. The London-based...

Monterrey Rayados adds women’s team to renewed Codere sponsorship

Spanish betting group Codere has secured continued visibility in Mexican sports via a renewal of its deal with Liga MX side Monterrey Rayados Football...

SBC Summit North America to Discuss the Uncharted Path of iGaming...

The 2024 edition of SBC Summit North America will spotlight iGaming, a vertical with immense revenue potential which is, however, often overshadowed in the...

MLC hits for six securing Cognizant as title sponsor

Major League Cricket (MLC) has announced Cognizant, a technology services company, as its first-ever title sponsor.  Announced ahead of the competition’s second season, which is...

How Kitman Labs is using data intelligence to enhance Premier League...

Football data, analytics and intelligence have come a long way from where it was only 10 years ago. It almost feels mandatory for a...

Under Armour looks to elevate UFL to new heights 

The United Football League (UFL), a professional American football minor league, has announced a partnership with Under Armour ahead of its upcoming season This announcement...

NHL renews fan engagement and marketing deal with Caesars Entertainment

The National Hockey League (NHL) has renewed its partnership with retail and online betting company Caesars Entertainment. A multi-year extension will see Caesars continue as...

Kitman Labs to provide high-performance data analytics to Gotham FC

Performance intelligence company Kitman Labs has added National Women’s Soccer League (NWSL) team Gotham FC as its latest partner.  The Software-as-a-Service platform will seek to...

Jason Siegel: Realising Orlando’s potential as a US sports hub

Orlando recently hosted the US Olympic Marathon trials and its sports authorities are keen to build up the Florida city’s profile as a host...