BatFast: Bridging the gap between entertainment and participation via simulation technology

Data and technology has transformed a myriad of sports to enhance the viewing experience to new heights as fans are gaining new ways to...

SPFL and William Hill: determining balance of betting sponsorship in Scottish...

The Scottish Professional Football League (SPFL) ‘shouldn’t be stuffy about gambling,’ Neil Doncaster, the league’s CEO, informs Insider Sport, stating that he shares the...

Why the time is now for Premier League to capitalise on...

With talks resurfacing again over potential Premier League fixtures being held in the United States, fans are understandably concerned that they are being left...

Owen Welsh, CFL: Building a pre-season plan-of-attack with betting partners

In the evolving landscape of sports betting, leagues and operators are constantly seeking innovative strategies to create mutually beneficial partnerships. Understanding the dynamics between...

Codere Online: All sports clubs aspire for growth and we aim...

Codere Online is leveraging its extensive sports sponsorship portfolio to secure a leading position in Spanish-language speaking markets, from its founding location in Spain...

Adrian Docea, Nordensa: Bringing a fan voice to scouting at Burnley...

When Adrian Docea, CEO of Nordensa, first started his career in the football business, he expected the world’s most popular sport to be hot...

João Pedro Dobes: Vasco da Gama as innovative now as in...

Vasco da Gama is a football club which has been at the forefront of Brazilian sports since its foundation 130 years ago. João Pedro...

Matchday Programme: Chad Yeomans – My sports heroes who never let...

Insider Sport’s Matchday Programme offers a personal look at what sporting moments and figures have inspired industry stakeholders. Through candid reflections, the programme delves...

Giving fans a voice: Checkd Dev breaks down the Boxing News...

The world of sports media and betting is constantly evolving and Checkd Dev is positioning at the forefront of this transformation with its ‘Boxing...

‘Football is the bridge’ – Rivalo on Colombia sports marketing keys...

When it comes to building up a brand image in Colombia, look no further than football as the ideal avenue. This was the sentiment...