Santiago Gandara, BetWarrior: LatAm a few steps behind UK but on...
The relationship between betting and football is as old as the respective industry and the sport itself. This relationship has been coming under increasing...
Matchday Programme: Chris Newbold – Woods had the will to win
Insider Sport’s Matchday Programme offers a personal look at what sporting moments and figures have inspired industry stakeholders. Through candid reflections, the programme delves...
Matchday Programme: Marc Ramsden – Nat Lofthouse inspires the extraordinary
Insider Sport’s Matchday Programme offers a personal look at what sporting moments and figures have inspired industry stakeholders. Through candid reflections, the programme delves...
eToro’s Stephanie Wilks-Wiffen: The natural synergy between sports and eToro
In recent times, there has been a noticeable uptick in financial companies leveraging sports sponsorship strategies to enhance their brand presence.
Social trading and multi-asset...
BatFast: Bridging the gap between entertainment and participation via simulation technology
Data and technology has transformed a myriad of sports to enhance the viewing experience to new heights as fans are gaining new ways to...
SPFL and William Hill: determining balance of betting sponsorship in Scottish...
The Scottish Professional Football League (SPFL) ‘shouldn’t be stuffy about gambling,’ Neil Doncaster, the league’s CEO, informs Insider Sport, stating that he shares the...
Why the time is now for Premier League to capitalise on...
With talks resurfacing again over potential Premier League fixtures being held in the United States, fans are understandably concerned that they are being left...
Owen Welsh, CFL: Building a pre-season plan-of-attack with betting partners
In the evolving landscape of sports betting, leagues and operators are constantly seeking innovative strategies to create mutually beneficial partnerships. Understanding the dynamics between...
Codere Online: All sports clubs aspire for growth and we aim...
Codere Online is leveraging its extensive sports sponsorship portfolio to secure a leading position in Spanish-language speaking markets, from its founding location in Spain...
Adrian Docea, Nordensa: Bringing a fan voice to scouting at Burnley...
When Adrian Docea, CEO of Nordensa, first started his career in the football business, he expected the world’s most popular sport to be hot...