TV Asahi and Nippon TV stream FIBA Basketball World Cup 2023
The FIBA Basketball World Cup 2023 in Japan is set to be shown live on both TV Asahi and Nippon TV.
The channels have each...
MLS partners Caterpillar to build ‘more modern football community’
Caterpillar has announced a multi-year sponsorship with Major League Soccer (MLS) as the construction machinery brand grows in both the US and Canada.
With the...
Kevin De Bruyne begins ambassador role for crypto platform
Kevin De Bruyne, Manchester City FC midfielder, has signed an agreement to become the latest brand ambassador for crypto exchange platform, Phemex.
The Belgian player...
AC Milan ‘moves closer to fanbase’ with Betsson partnership
AC Milan and Betsson have formed an agreement which sees the online gambling company become the club’s official regional partner for LatAm.
The 2021/22 Serie...
Women’s Champions League final hits record 3.6 million viewers
The UEFA Women’s Champions League (UWCL) final between Lyon and Barcelona on Saturday saw a record live cumulative viewership of 3.6 million globally.
The competition...
Sandi Procter steps up as 24th President of the LTA
The Lawn Tennis Association (LTA) has appointed Sandi Procter as its new President, who will begin at the start of 2023.
Confirmed at the LTA...
Real Betis partners OlyBet to drive regional engagement
Real Betis has formed a deal with online sports casino brand OlyBet, focused on driving media campaigns and coordinating regional fan engagement opportunities.
Fans of...
Argentine Football Association gains first betting sponsor
The Argentine Football Association (AFA) has named sports betting and casino operator, BetWarrior, as an official sponsor in a four year deal.
BetWarrior will serve...
Crystal Palace sign cinch as shirt sponsor in replace of gambling...
Crystal Palace FC has announced cinch as its new official front of shirt sponsor for the 2022/23 season for both the men and women’s...
Airasia initiates fan activations following return to UFC
The UFC and airasia Super App have announced a partnership that will see the travel and lifestyle platform in Asia Pacific become an official...