Villarreal CF and Joma expansion focuses on sustainability
LaLiga team Villarreal CF has extended its brand deal with Joma for the next four seasons - a continuation of a partnership that started...
Report: Chelsea in talks with Stake over sponsorship deal despite league...
According to a report by SportBusiness 24, Chelsea FC are in talks with gambling firm Stake.com to become the Premier League side's new shirt...
LaLiga unlocks more ‘interactive experiences’ through Play Anywhere partnership
Spanish LaLiga has signed a new agreement with fan interactive experiences provider Play Anywhere Holdings to develop ‘captivating’ live games streams, video on demand...
Chris Schlosser: Eliminating traditional barriers in MLS with ai.io
From January of 2024, footballersacross North America will have the opportunity to be scouted for free, following a deal between MLS and ai.io, which...
Jay Monahan cites ‘medical situation’ as he steps back from PGA
PGA Tour Commissioner Jay Monahan has announced that he is stepping back from his role over ‘health complications’.In a public statement, the PGA Tour...
US golfing trio emerge as investors in £170m Leeds deal
As Leeds United are on the verge of being sold for £170m to San Francisco 49ers Enterprises, three of the world’s best golfers have...
BBC and ITV look set to secure streaming rights for Women’s...
BBC and ITV have secured a joint bid that will see all matches from the FIFA Women’s World Cup broadcasted on free-to-air TV in...
ASA backs bet365 over promotional boxing tweet
The Advertising Standards Authority (ASA) has ruled in favour of bet365 over complaints regarding a tweet from the bookmaker featuring athlete Chris Eubank Jr.The tweet came ahead of Eubank’s...
2023 NBA Playoffs achieves highest average rating in five years
As the Denver Nuggets were crowned NBA champions for the first time in the franchise’s history, it drew a curtain on an NBA postseason...
Melnyk sisters hand over majority of Ottawa Senators to Michael Andlauer
A deal has been brokered between Anna and Olivia Melnyk and Michael Andlauer for the sale of National Hockey League (NHL) team Ottawa Senators. Subject...