Media Rights

Coverage of the major deals surrounding sport media rights

Where to watch all UEFA Champions League, Europa League & Conference...

UEFA has already secured 24 broadcast rights agreements across Europe, North, Central and South America.UEFA and the European Football Clubs (EFC) have announced new...

Petr Čech: ‘You can tell’ when athlete branding goes wrong

Ahead of FIFA World Cup 2026, EMW Global's Athlete Brand Economy Report maps where athlete brand value is being built, and where it isn't....

Is free-to-air the turning point for women’s cricket growth?

Sky Sports will air key ICC Women’s T20 World Cup 2026 fixtures free-to-air, widening access as broadcasters look to accelerate audience growth in women’s...

From the NFL to the MLB, are US broadcast rights too...

MLB becomes the latest US sports league to potentially be under the federal spotlight over its vast amount of broadcast rights packages distributed to...

Sports streaming deals: PFL, DFB back digital push

The PFL's DAZN DACH renewal and the DFB's new sports streaming service signal how sports organisations are rethinking distribution in the digital ageWithin 48...

Netflix scores Concacaf Gold Cup rights in Mexico

Netflix is disrupting Mexico's football rights market, forcing a change from traditional broadcasters to streaming platforms.Concacaf has announced a four-year deal making Netflix the...

The Overlap goes all-in with The United Stand takeover 

The Overlap is betting on a future where fan platforms define how football is consumed by adding The United Stand and That’s Football to...

Paying to watch the NFL? DOJ takes notice

The NFL is the US’ most valuable and watched sports leagues, but a Department of Justice investigation and government criticism has questioned whether its...

Sports media rights surge masks deeper shift in media power

Quadrennial events drive a $5bn uplift in 2026, but structural changes in ownership, distribution and regulation suggest a more complex future for sports mediaGlobal...

UEFA is the latest to go direct to consumer, but is...

The direct-to-consumer streaming service would be to enable specific markets to watch Champions League football via subscription service.  UEFA is reportedly in early-stage talks of...