NSE stacks up its partnership roster with Pringles

National Student Esports (NSE) has named the snack brand Pringles an official partner of the British University Esports Championship (BUEC).The partnership is set to...

Sports giant Endeavor combines IMG Arena and OpenBet assets

Sports and entertainment giant Endeavor has integrated its sports data rights business IMG Arena under the banner of its sportsbook platform, OpenBet.By doing so,...

Saudi Arabia’s PIF explores Premiership Rugby investment

Saudi Arabia’s Public Investment Fund (PIF) has discussed a possible investment of £60m into four Premiership Rugby Clubs.According to The Telegraph, PIF has reportedly...

UK greyhound racing data up for grabs as PGR rights go...

An opportunity has opened up in the UK greyhound racing sector as the Arena Racing Company (ARC) takes Premier Greyhound Racing (PGR) data rights...

Sky Sports announces first-ever dedicated tennis channel in UK & Ireland

Sky Sports has launched Sky Sports Tennis as the home for ATP, WTA Tours and US Opens in the UK and Ireland.The tennis-dedicated channel...

Jurgen Klopp’s last season set to be captured in new documentary

Liverpool FC has confirmed that filming has started for a new documentary series in partnership with Lorton Entertainment.Earlier this month, fans of the Merseyside...

SBC Leaders magazine: Sky Betting & Gaming still thinking big

Sky Betting & Gaming may be sitting at the very top of the UK gambling industry, but as its Chief Commercial Officer Steve Birch...

William Hill increases exposure in Irish racing with four new ambassadors

William Hill has announced the introduction of four new horse racing representatives to its ambassador portfolio.The British betting operator has added four new representatives...

FairPlay conducts first M&A under new identity just one week after...

FairPlay Sports Media (FairPlay/FPSM) has made an early move under its new brand identity, acquiring sports technology and data platform Quarter4 (Q4).Founded in 2019...

Sportradar partners with Euroleague Basketball in second integrity deal of 2024

Euroleague Basketball has moved to enhance its integrity and sports safeguarding efforts via a partnership with Sportradar, the Swiss sports tech and data company.The...