Dean Akinjobi at BOSE: Betting companies must look to African markets...
Following reviews of the 2005 Gambling Act, an increase of sponsorships in the digital space is beginning to emerge.Speaking to SBC Journalist Jessie Sale...
La Liga introduces Amazon store with 13 of its clubs
La Liga Santander has worked alongside Amazon in launching a new Amazon store to make team merchandise available to fans consisting of over 1,600...
Steve Birch: Sky Bet’s EFL partnership ‘most significant’ in professional sport
Sky Bet’s partnership with the English Football League (EFL), which was first established in 2013, has been described as one of the ‘most significant’...
Racing League 2022 secures first time coverage with ITV4
Racing League has finalised an agreement with ITV Racing for the 2022 competition to be broadcast live on ITV4 for the first time.With six...
Maxbet nets exposure with ‘exciting’ Euroleague Basketball deal
Euroleague Basketball has formed a partnership with MaxBet, which becomes the premium betting partner of the Turkish Airlines EuroLeague and the 7DAYS EuroCup in...
Ladbrokes’ Myke Foster: Winter World Cup will ‘enhance enjoyment’ of 2022...
The new year comes with a raft of new opportunities and events, with a packed sporting schedule seeing a range of popular sporting events.With...
Insider Sport’s Year in Review – March and April 2021
With a turbulent year swiftly coming to an end, Insider Sport has cast its analytical eyes back on the past 12 months, breaking down...
Huddersfield Town boosts BK8 brand visibility until end of season
Huddersfield Town has named gambling firm BK8 as its official global betting partner for the remainder of the 2021/22 season.The company’s logo is set...
AC Milan builds Populous partnership in selecting architect for stadium
AC Milan, along with FC Internazionale Milano, has announced that Populous has been chosen as Architect for their new Milan stadium.Over the next weeks,...
Bundesliga extends ‘accessible and interactive’ Sportradar deal
Bundesliga International has agreed to a five-year extension of its long-term data partnership with Sportradar.As the official provider of betting and streaming rights for...