Everton moves into Colombian market with Rushbet sponsorship
Everton Football Club has continued to build its presence in South America by signing Rushbet.co as its first commercial partner in Colombia, as part...
Chelsea become first non-Chinese cub to make Kuaishou debut
English football giants Chelsea FC has become the first team from outside China to launch on the Kuaishou social media platform.The West London club...
Sky Sports Racing channel takes home Best in Sports Media prize
Sky Sports Racing has picked up the ‘Best in Sports Media’ prize at the Sport Business Awards this week, with judges praising how the...
CAS imposes Tokyo Olympics and 2022 World Cup ban on Russia
The Court of Arbitration for Sport (CAS) has ruled that Russia will not be represented at the next summer and winter Olympic Games or...
BeIN Sports retains MENA Premier League broadcast rights
BeIN Media Group will continue to serve as the Premier League’s official broadcast partner in the Middle East and North Africa (MENA) as part...
Betfred expands rugby roster with England triple sponsorship for RLWC
England Rugby League has signed UK bookmaker Betfred as an official partner to England’s Men’s, Women’s and Wheelchair teams for 2021, covering the upcoming edition...
Huddersfield Giants introduces Veo Technologies to rugby league
Betfred Super League side Huddersfield Giants have become the first rugby league club to trial Veo Technologies' Al-powered sports recording and analysis platform ahead of...
Football’s Festive Featurettes: Rangers wishing for Ibrox return at Christmas
The quintessential Christmas advertisement has become as much a part of the festive ritual as a tree decorated in lights or a wreath hanging...
Neymar fronts PokerStars campaign in new partnership
Brazilian footballer Neymar Jr has confirmed he is re-joining PokerStars as part of the online poker brand’s ‘All In’ campaign.The brand, which is owned...
European Tour set to return with full international schedule
After losing 18 events during the 2020 COVID-19 pandemic, golf’s highly anticipated European Tour will return to its full international programme with a minimum...