Everton names Parimatch as official betting partner
Everton Football Club has strengthened its network of partnerships after the Premier League side selected Parimatch to become its official betting partner.Under the terms...
IQONIQ adds La Liga to its growing portfolio of partners
La Liga has boosted its fan engagement opportunities by striking a three-year licence agreement with debuting platform IQONIQ.As a result of the deal, fans...
BHA: Delaying fans’ return ‘threatens the survival’ of the industry
The racing industry could face further financial hardship after new measures introduced by the government will delay the return of crowds to UK racecourses...
BoyleSports extends partnership with PDC’s Grand Slam of Darts
Growing its presence within UK sports, BoyleSports has announced it will continue as title sponsor of the PDC’s ‘Grand Slam of Darts’ tournament.It comes...
Government axes plans to permit fans in stadiums from October
Plans to reintroduce crowds to live sporting events and stadiums have been put ‘on pause’ after the government revealed new restrictions following a recent...
22BET becomes PSG’s first African betting partner
Paris Saint-Germain has named 22BET as its first Official African Betting Partner after the two signed a new sponsorship agreement.Under the terms of the...
Aston Villa seals double deal with LT and Skilling partnerships
Aston Villa has announced two new partners to its commercial portfolio with gambling company LT and CFD trading platform Skilling striking deals with the...
Kevin Pietersen retains Betway brand ambassador role
Former England international cricketer Kevin Pietersen will continue in his role as brand ambassador for Betway after the duo extended their partnership through to...
Leicester City strikes Landsail Tyres partnership
Leicester City has announced a new three-year partnership with Landsail Tyres as the firm looks to enhance its brand by partnering with the Premier...
Southampton strengthens cyber security with Acronis partnership
Southampton Football Club has secured a partnership with Acronis as the club looks to strengthen its cyber security solutions, protecting team data assets and...