Castore to provide new training kits to Kent Cricket squads
Kent Cricket has announced a partnership with UK sportswear and athletic clothing company, Castore.The collaboration sees Castore provide a new range of training kits...
BHA on track for future of diversity and inclusion
The British Horseracing Authority (BHA) has secured a commitment from nine of UK racing’s organisations in a bid to build on its diversity and...
Brentford FC structures growth in partnership with Steelo
Brentford FC has announced a partnership with Steelo, as the structural steel fabrication company becomes the club’s official partner until the end of the...
Burnley FC transfers AstroPay partnership to the dugouts
Burnley FC has expanded on its partnership with AstroPay as the online payments service is named the women’s team’s front of shirt sponsor.In strengthening...
Rabbitohs fuels major corporate partnership with MG Motor
The South Sydney Rabbitohs have announced that automotive brand, MG Motor, has been named the club’s major corporate partner.For the next five seasons, MG’s...
Channel 4 to broadcast F1 final free-to-air
Channel 4 has secured broadcasting rights for the deciding final race of the Formula One season for free on Sunday, after Sky agreed to...
DCMS details ‘crossover responsibilities’ to ensure safe staging of sports
The government has released a new COVID guide for sports and sports events, outlining that partners and elite sport organisations should all work collectively...
TDI appoints ex-Sportradar MD as company’s first CEO
Tennis Data Innovations (TDI) has appointed sports industry professional, David Lampitt, as the company’s first CEO.A joint venture by ATP and ATP Media, the...
PickGuru startup obtains ‘game changing’ UKGC licence
The UK Gambling Commission (UKGC) has granted sports tech start-up PickGuru a licence, as the enterprise also hired Olly Roland-Jones as CEO. The company underlined...
BHA identifies key environmental issues in new racing overview
The British Horseracing Authority (BHA) has introduced an environmental and sustainability assessment of the sport’s progress in a bid to aid long-term planning for...