Premiership Rugby partners with BT Sport to air every remaining fixture
Ahead of Premiership Rugby’s return on August 14 the competition has agreed a new partnership with BT Sport in which every remaining fixture will...
Chelsea and Cadbury look to boost small businesses with new partnership
Chelsea FC has signed a global partnership with Mondelēz International brand Cadbury which sees the confectionery company become the club’s official chocolate partner.The partnership...
Report: Fulham to receive upwards of £135m for play-off victory
The Championship play-off final has secured Fulham upwards of £135m in revenue for the victor, according to the latest report by Deloitte.Highlighting the importance of promotion...
Nottingham Forest seals UK Meds extension
Nottingham Forest has renewed its back of shirt and training wear partnership with online pharmacy UK Meds ahead of its 2020-21 campaign.According to the...
Report: British racing agrees new ITV deal
British racing will remain on ITV for the near future after the broadcaster secured a new deal which will last until the end of...
Crystal Palace strikes W88 front-of-shirt partnership
Crystal Palace has signed a front-of-shirt sponsorship deal with global online gaming brand, W88, for the 2020/21 campaign.As a result of the partnership, the...
FA Cup final on BBC garners 8.2m viewers
BBC’s broadcast of the FA Cup final between Arsenal and Chelsea recorded a peak viewership of 8.2m, becoming the most-watched football match this season.The...
PIF cites ‘prolonged process’ for Newcastle takeover collapse
Newcastle United’s £300m takeover by Amanda Staveley, the Reuben brothers and the Public Investment Fund of Saudi Arabia (PIF) has officially been called off,...
Matchroom looks to maximise engagement with innovative Fight Camp gamble
Many sporting leagues and organisations have began to re-emerge following lockdown, however, few comebacks will be as innovative as Matchroom Boxing’s unique venture this...
Arsenal boosts fan engagement with Intel Sports extension
Arsenal has announced a two year extension to its partnership with Intel Sports, allowing the football club to continue using its True View technology...