CBS lands Champions League rights in the US market

CBS has confirmed its landed the rights to the UEFA Champions League in the US market from the 2021-2024 seasons.The tournament is the most...

Sportradar strengthens partnership with DraftKings

DraftKings has announced a long term extension of its partnership with Sportradar, which will see data supplier continuing to be the betting operator's supplier...

The NHL continues European expansion for upcoming season

The NHL has confirmed it's bringing the league to Europe again next season, announcing regular season games will take place in the Czech Republic and Finland...

2024 UCL final reportedly heading to US shores

UEFA is reportedly attempting to take the 2024 UEFA Champions League (UCL) final to the United States.As reported by the Morning Consult, TEAM Marketing...

NBA legend Allen Iverson becomes Ballbet brand ambassador

Asian sports betting operator, Ballbet has announced basketball legend and Hall of Famer Allen Iverson as its new brand ambassador.Confirming the partnership, the firm...

NBA nets ParionsSport as associate partner for Paris 2020 Game

The National Basketball Association (NBA) has unveiled ParionsSport – the Française des Jeux (FDJ) sports betting brand as an associate partner of the NBA...

FanDuel links with MSG Networks as broadcast partner for NY Knicks...

MSG Networks has united with FanDuel in a new comprehensive sponsorship agreement that will designate the operate as an official sports gaming partner for New...

MLS Cup draws in record ESPN viewing figures

ESPN has revealed that its coverage of the Major League Soccer (MLS) Cup play-offs drew in an average of 388,000 viewers, its highest TV...

DraftKings nets integrity focused partnership with the NBA

The National Basketball Association (NBA) has announced a new multi-year partnership with DraftKings.It means that DraftKings has become an Authorised Sports Betting Operator, with the collaboration placing integrity...

US Fans set for full throttle F1 coverage following ESPN...

Formula 1 (F1) has announced a partnership extension with ESPN that will see the US broadcaster continue its coverage of the sport until 2022...