Fox completes sports betting expansion

Fox Sports has partnered with The Stars Group for the network's expansion into sports betting, with the launch of Fox Bet.Fox Bet will offer odds on  football,...

Minnesota Vikings bolsters European engagement with Seven League

The Minnesota Vikings of the National Football League (NFL) has appointed Seven League to run it’s social media channels for the upcoming NFL season.As...

Atlanta’s Mercedes-Benz Stadium set for cashless future

Atlanta United's Mercedes-Benz Stadium has been confirmed as the first professional North American stadium to implement a cashless transaction and payments model.The model will commence on...

NFL deepens fan engagement on TikTok

The National Football League (NFL) has become the latest sporting organisation to partner with short-form mobile video platform TikTok.As part of the partnership, the...

FreedomPay unites with Cornell’s Center for Hospitality Research

Industry specialists FreedomPay has entered into a co-operative partnership with the Center for Hospitality Research (CHR), at the School of Hotel Administration (SHA), at Cornell University.As...

FA strikes overseas WSL broadcasting deal

The reach of the Barclays FA Women’s Super League has been expanded significantly, following the league's first ever overseas broadcasting deal.The three year deal,...

Seneca seals partnership with the Buffalo Bills

NFL team, the Buffalo Bills has named Seneca Resorts & Casinos as its official casino partner.The deal, which was made by Pegula Sports & Entertainment, will commence with...

New Jersey Senate could relax regulations on NBA betting

This week, New Jersey’s State Senate passed a law that would enable Atlantic City’s Golden Nugget Casino to take bets on all NBA contests,...

The Green Bay Packers strengthens relationship with Oneida Nation

The Green Bay Packers has strengthened its partnership with the franchise's official casino, Oneida Nation.The unique partnership follows alterations in NFL guidelines that allow...

MLS championship match returns to ABC

Major League Soccer’s (MLS) championship match will return to the ABC Television Network for the first time in over 10 years.The event, which will...