The BBC strikes agreement for historic MLB tie

The BBC has confirmed that when the New York Yankees and Boston Red Sox continue their rivalry at the London Stadium in June, the...

MLS extends “highly effective” Twitter partnership

Major League Soccer is looking to deepen social engagement with the expansion of its Twitter partnership, which will now run through the end of...

PGA Tour and Wells Fargo drive the green with sponsorship extension

The PGA TOUR has announced that Wells Fargo has extended its sponsorship of the Wells Fargo Championship through to 2024 after signing a five-year...

San Diego Padres praise FanConnect platform for contributions to sponsorship

FanConnect’s technology and content platform has been praised as a “…fantastic addition to our sponsorship asset mix” by Vice President of Corporate Sponsorships for the San...

Spanish FA approves domestic cup changes with possible Saudi Arabia move

The Spanish FA (RFEF) have announced the approval of proposed format changes to the Copa del Rey and Spanish Super Cup for the 2019-20...

Opta named data partner of Canadian Premier League

Opta has announced it has agreed a four-year deal with the Canadian Premier League to become their official data partner.Opta, which is part...

Spiideo assist USL with video analysis technology

The United Soccer League (USL) has announced that the sports analyst technology specialists Spiideo will provide its advanced sports video recording and analysis solutions...

MLS announces expansion plans with Sacramento and St. Louis leading the...

Major League Soccer (MLS) has unveiled plans to expand its league to 30 clubs in the next few years.In the announcement, it was...

NBA confirms trial of international sponsorship rights

The NBA has agreed to launch a three-year trial program allowing teams to sell international sponsorship rights for the first time.As reported in the Sports...

Lycamobile dials up partnership with Jacksonville Jaguars

Following a successful first two years as an Official Founding Partner to NFL franchise the Jacksonville Jaguars in the UK, Lycamobile has strengthened its...