Canadian Gaming Summit: Unlocking the Door to Marketing Success
The ongoing growth and innovation of digital platforms have significantly increased players' gaming options, while simultaneously intensifying the challenge for brands to differentiate themselves...
Toronto becomes latest city to gain a WNBA team
The Women’s National Basketball Association (WNBA) continues to grow after it was announced late last week that Toronto will become the latest city to...
NBC Sports posts record-high TV ratings for a Premier League season
The 2023/24 Premier League season has become the most-watched campaign in the US according to figures revealed by NBC Sports. The exclusive US Premier League...
1/ST enhances Canadian coverage in Assiniboia Downs deal
1/ST CONTENT has added Canadian racetrack Assiniboia Downs (ASD) to its portfolio of racetrack partners, adding content from the track to its international coverage.The...
NFL increases debt limit for new buyers to $1.4bn
At spring meetings in Nashville, the NFL's 32 owners approved an increase to the debt limit to make it easier to finance ownership transactions.The...
Serie A adds Allied Sports to accelerating US growth plans
Lega Serie A USA has partnered with Allied Sports to support the Italian top-flight’s commercial expansion plans in the US market.Allied Sports will lead...
NBA reportedly set to sign contracts with Disney, NBC and Amazon
The NBA is reportedly finalising contracts with Disney, NBC and Amazon in media rights negotiations, potentially prompting legal action from Warner Bros. Discovery (WBD).According...
Better Collective anticipating summer of sport success after Q1 growth
Better Collective remains confident in its global position in digital sports media in the face of difficulties in North America, offset by European and...
ESPN renews FA Cup rights ahead of City v Utd clash
The Football Association (FA) has extended its media rights partnership with ESPN for the FA Cup, England’s knockout club football tournament.Brokered by IMG, the...
SBC announces major industry event launch in 2025 with SBC Summit...
SBC has announced the launch of SBC Summit Americas, a reimagined show that combines the strengths of SBC Summit North America and SBC Summit...