Fiorentina partner Olybet in international development boost
ACF Fiorentina has signed an agreement for sports betting platform, Olybet, to gain exposure at the Artemio Franchi Stadium in being named its official...
Castore builds sports links in supplying CSA kit
Cricket South Africa (CSA) has introduced Castore as its official apparel partner for the next three years.The collaboration, running from October 1 2021 to...
Bet365 revealed as official betting partner of Boxxer
Boxxer has announced a partnership with bet365, which has become the official betting partner of the organisation, along with Sky Sports boxing.In an attempt...
LV Bet secures stadium naming rights of Boreham Wood FC
LV Bet has entered into a partnership with Boreham Wood FC to expand its UK coverage by becoming the stadium-naming partner of the club.The...
EuroLeague expands UK viewership in FreeSports deal
EuroLeague Basketball has announced a partnership that sees FreeSports as its official broadcasting channel for fans in the UK for 2021-22 Turkish Airlines EuroLeague...
FonBet ‘cooperates with KHL’ in new sponsorship approach
As the Kontinental Hockey League (KHL) continues, Fonbet has restructured its approach to ‘cooperate with the league’, by placing a greater focus on supporting...
New appointment expected to lead Irish Greyhound Racing
Greyhound Racing Ireland (GRI) has proposed the appointment of Dearbhla O’Brien to replace its current Chief Executive, Gerard Dollard.Expecting to take over from January...
Juventus announces Bitget as club’s first sleeve partner
Juventus FC has signed an agreement which titles Bitget as its official sleeve partner - the first in the history of the club.As of...
Caesars becomes first ever jersey patch partner of Washington Capitals
Washington Capitals has named Caesars entertainment as its first ever official jersey patch partner, in a deal that places the firm’s sportsbook logo on...
Man City reveals training kit partner ahead of global event
Expo 2020 Dubai has entered an agreement with Manchester City FC to become the club’s official training kit partner for the 2021-22 season, leading...