Stanza to boost sports engagement through Sportradar technology

Calendar app developer Stanza is set to boost engagement among subscribers by providing in-calendar global sports content following the unveiling of a partnership with...

CBA looks to boost engagement with younger audiences through Pisen deal

The Chinese Basketball Association (CBA) has announced that it has struck a deal with Pisen Electronics which sees the consumer electronics company become an...

F1’s Williams makes latest addition with RBC agreement

The ROKiT Williams Racing Formula One (F1) team has announced it has reached an agreement with the Royal Bank of Canada (RBC) that will...

Bundesliga announces groundbreaking AWS technology partnership

Germany’s top flight football league, the Bundesliga, has announced a partnership with  Amazon Web Services (AWS) that sees it become the world’s first football...

Paddy Power strengthens Irish racing portfolio with Gold Cup sponsorship

Sportsbook operator Paddy Power has been announced as the new sponsor of the Irish Gold Cup at Leopardstown Racecourse thus strengthening its commitment to...

188BET clutches official F1 Asia sponsorship

Formula One (F1) has announced that a five-season agreement has been reached with 188BET which sees the operator named as the Official Asia Sponsor...

McLaren laps Williams with Unilever unveiling

British Formula One (F1) team McLaren has unveiled a multi-year technical partnership with Unilever, long-time Williams sponsor, which sees the company join the outfit from the start...

BT and Ateme set to tackle piracy in latest deal

BT, the UK telecoms operator has announced it has partnered with video infrastructure company Ateme in a move that is set to combat the...

Catapult boosts LatAM portfolio with DIMAYOR league wide deal

The Division Mayor del Futbol Profesional Colombiano (DIMAYOR), the organisers of the top two professional football leagues in Colombia, has announced it will be...

Eleven Sports extends Cage Warriors partnership

Eleven Sports is set to broadcast live coverage of Cage Warriors events in Belgium, Luxembourg and Italy until 2021 following the announcement of a...