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Football
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Media Rights
Time to read: 2 min
Eleven diversifies Belgium football content with LIVENow deal
October 5, 2021
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Italy
Time to read: 2 min
Eight Serie A clubs partner with eToro
October 1, 2021
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Italy
Time to read: 2 min
Fiorentina partner Olybet in international development boost
October 1, 2021
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Europe
Time to read: 2 min
LV Bet secures stadium naming rights of Boreham Wood FC
September 29, 2021
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Regions
Time to read: 2 min
Juventus announces Bitget as club’s first sleeve partner
September 28, 2021
BREAKING
Fan Engagement
Time to read: 2 min
Man City reveals training kit partner ahead of global event
September 27, 2021
BREAKING
UK
Time to read: 2 min
Southampton FC nets training kit parter in learncrypto.com
September 24, 2021
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Latest News
Time to read: 2 min
Bolton Wanderers cuts all betting ties
September 24, 2021
Premier League
BREAKING
Partners
Time to read: 4 min
Premier League set to lose gambling shirt sponsorships
September 23, 2021
BREAKING
Fan Engagement
Time to read: 2 min
Wolfsburg enters crypto and NFT space via Fanzone partnership
September 21, 2021
BREAKING
UK
Time to read: 2 min
Liverpool FC moves with SC Johnson for “waste-free world”
September 21, 2021
BREAKING
UK
Time to read: 2 min
West Ham enhance players’ nutritional programmes via extended partnership
September 20, 2021
BREAKING
Partners
Time to read: 3 min
Inter Miami signs crypto firm XBTO as debut shirt sponsor
September 17, 2021
BREAKING
Latest News
Time to read: 2 min
Rent-A-Car nets exposure in third-time UEFA sponsorship
September 17, 2021
BREAKING
Media Rights
Time to read: 2 min
DAZN CEO confirms interest in Premier League rights acquisition
September 17, 2021
BREAKING
Partners
Time to read: 2 min
Juventus and Parimatch reiterate partnership commitment
September 16, 2021
BREAKING
Fan Engagement
Time to read: 2 min
Manchester City ‘harnessing the power of football’ in WeWork deal
September 16, 2021
BREAKING
Partners
Time to read: 2 min
FC Porto links with Betano as firm secures sixth Portuguese partner
September 15, 2021
BREAKING
Media Rights
Time to read: 2 min
Report: Intense bidding battle for US Premier League rights anticipated
September 15, 2021
BREAKING
Fan Engagement
Time to read: 2 min
LaLiga partners with Socios.com in fan engagement promotion
September 14, 2021
BREAKING
Esports
Time to read: 2 min
EA Sports to bring ‘unique characteristics of football’ with Seria A
September 14, 2021
BREAKING
Partners
Time to read: 3 min
Three Premier League teams ink deals with Parimatch
September 13, 2021
BREAKING
Latest News
Time to read: 2 min
Leeds United land ‘first club to sell on TikTok’ title
September 13, 2021
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Featured Articles
LIV Golf player Jon Rahm
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Commercial
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LIV Golf 2.0 has a backer, but the players have already given their answer
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Sideline Moves: Arsenal layoffs
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Features
Time to read: min
Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026
Paramount-Warner Bros acquisition complete
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Features
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New Paramount-Warner Bros deal creates $55bn sports conglomerate 
October 7, 2026
Michael Jordan at SBC Summit 2026
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Basketball
Time to read: min
SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026