Brentford signs up The Turmeric Co in season-long sponsorship
Newly promoted Premier League club Brentford has penned a season-long partnership with The Turmeric Co.
Marking the West London side’s first season in the top-flight...
BBC attracts 20.6 million record audience as England progress in Euro...
England’s historic victory over Germany in the last-16 knockout stages of the 2020 UEFA European Championships drew in a record UK audience of the...
UEFA to allow sleeve sponsors in club competitions
UEFA will allow teams competing in its club competitions to wear sleeve sponsors from next season, under the amended rules outlined by the European...
TOCA Football investors raise $40m in Series E funding
Football experiences and entertainment company TOCA Football has raised $40 million in its Series E funding round.
Leading the round are current investors WestRiver Group,...
Spark Sport dislodges Sky NZ as UEFA broadcaster
Streaming service Spark Sport has picked up the rights to UEFA club competitions in New Zealand.
In replacing Sky New Zealand as the country’s broadcaster,...
Portugal’s Euro 2020 exit draws in record viewing audience
Portuguese commercial network TVI posted record viewing figures as the national team bowed out of the 2020 UEFA European Championships, falling to defeat against...
FC Schalke 04 enlists Betway as new premium partner
Bundesliga club FC Schalke 04 has inked a sponsorship agreement with online betting operator Betway.
Under the terms of the deal, the operator will have...
Sporting links with Betano ahead of 2021/22 season
Sporting Clube de Portugal has named Kaizen Gaming sportsbook brand Betano as the Primeira Liga team’s new premium sponsor ahead of the 2021/22 season.
European...
Portuguese Football Federation explores NFTs with Socios.com
The Portuguese Football Federation (FPF) has partnered with Chiliz to launch a $POR Fan Token on the Socios.com fan engagement platform.
The token will provide...
Stan Sport lands UEFA club competitions in Australia
Australian streaming service Stan Sport has acquired the rights to UEFA club competitions, including the UEFA Champions League, UEFA Europa League and newly formed...