Nissan becomes the driving force behind City Group sponsorships
Nissan has continued its current global partnership with City Football Group which will see the Japanese car manufacturer continue as the Official Automotive Partner...
Arsenal extends partnership with Chilean winery Santa Rita
Arsenal FC has deepened its partnership with Chilean winery Santa Rita, as the club continues its preseason tour of the United States.The renewal was confirmed...
Amazon unveils trailer for much anticipated Leeds United docuseries
Amazon Prime has confirmed that Leeds United's dramatic attempt to gain promotion from the Championship last season, is the subject of its next fly-on-the-wall...
Liverpool FC breaks into Forbes’ rich list
Following European success, Liverpool Football Club has for the first time in its history been featured in Forbes’ 50 most valuable sports teams in...
Sport Acuity’s Carrie Dunn: ‘The rise of women’s football is not...
Sports agency Sport Acuity recently added to its growing London team with the appointment of Carrie Dunn as an Associate Journalist.In her new role, she...
AS Roma enters cryptocurrency with Socios
Socios.com will launch AS Roma’s first ever fan token, after a partnership was announced between the fan engagement platform and the Italian Serie A...
Report: tier one content remains key for TV sports broadcasters
A new report by NAGRA has underlined the growth of OTT platforms amongst the world's most highly regarded sports clubs.The report, detailed the different...
League Two contenders on board with Paddy Power kit campaign
Newport County has joined Huddersfield Town and Motherwell to become the third football club sponsored by Paddy Power, as part of the betting operator’s...
Budweiser drinks in new deals with La Liga and the...
Budweiser has announced new multi-year global partnerships with La Liga and the Premier league.
The new partnerships will activate across five continents and in more than...
Pinnacle backs FC Copenhagen’s esports side
Pinnacle is continuing its expansion into esports, becoming an official partner of Copenhagen-based esports organisation NORTH (north.gg).Founded in 2017, NORTH is the rapidly expanding esports organisation formed...