Manchester United look to strengthen connection with Chinese fans
Manchester United are looking to further elevate their footprint within the Chinese market, announcing the opening of a series of club themed entertainment and...
Eleven Sports ends annual pass offer
Amid much speculation over the broadcaster’s UK future, Eleven Sports has opted to stop offering its annual pass to the UK market.The decision...
Player sales help Chelsea report record yearly revenue
Releasing annual financial figures for the year ending 30 June 2018 Chelsea FC recorded its highest ever turnover figure and a new record-high profit.Coming...
FA and Twitter team up ahead of third round cup ties
Ahead of this weekend's FA Cup third round ties, the Football Association (FA) have announced its partnership with social media site Twitter, which will...
Susanna Dinnage backs out of Premier League role
The English Premier League has confirmed that Susanna Dinnage will not be taking on the role of Premier League Chief Executive in 2019.Last November,...
AS Roma strikes groundbreaking Twitter partnership
Champions League semi-finalists, AS Roma have become the first Italian football club to agree an exclusive content partnership with Twitter.The partnership comes as the...
The FA signs innovative merchandising deal with Fanatics
The Football Association has unveiled an innovative new long term deal with Fanatics, a global leader in licensed sports merchandise.The new five-year partnership, which...
MLS enhances home advantage with playoff overhaul
Major League Soccer has revealed from the 2019 season, it will adopt a new single-elimination playoff structure.The news means that the Audi MLS Cup...
Barcelona strengthens digital philosophy with latest launches
FC Barcelona is looking to strengthen its digital footprint with the launch of both a brand new website and a new mobile app.The launch...
Global sports expert Jaap Kalma to drive SBC’s Betting on Sports...
SBC has secured the services of a global sports marketing and sponsorship expert to help promote the Betting on Sports Americaevent in New Jersey/New York from...