Belgian Pro League chooses Shikenso for AI-driven analytics

The Belgian Pro League has partnered with Shikenso Analytics to support the strategic growth of the league and its 29 clubs.As per the agreement,...

Bundesliga extends Spanish coverage with DAZN until 2029

The Bundesliga has extended its coverage in Spain through the 2028/29 season under a new deal with DAZN.Bundesliga International and DAZN have signed a...

AC Milan scores new crypto partner in Bitpanda

AC Milan has confirmed that Bitpanda will become the club’s new official crypto trading partner ahead of the 2024/25 Serie A season. The partnership will...

Premier League enlists Genius Sports for semi-automated offside

The Premier League has brought sports data and technology company Genius Sports to introduce semi-automated offside decisions for its Virtual Assistant Referee (VAR). As the...

Matchday Programme: Pavol Neruda – Christian Horner is one of a...

Insider Sport’s Matchday Programme offers a personal look at what sporting moments and figures have inspired industry stakeholders. Through candid reflections, the programme delves...

Calls made for Team GB to create football team for 2028...

The British Olympic Association (BOA) Chief Executive Andy Anson has called for there to be a Team GB football team for the 2028 Olympics...

Jockey Club of Turkiye looks to widen global media profile

The Jockey Club of Turkiye (TJK) is eyeing up greater international media reach and visiblity for its fixtures, including tapping into new operator networks.To...

SteelSeries to boost BUEC with premium gaming gear

National Student Esports (NSE) has unveiled a new partnership with SteelSeries, naming it the official peripherals brand for the British University Esports Championship (BUEC).As...

Fanatics and FA renew partnership after Euro 2024 success

The Football Association (FA) and Fanatics have renewed and expanded their partnership after record-breaking England merchandise sales during Euro 2024.Under the agreement, Fanatics will...

Sportradar’s record Q2 revenue prompts firm to raise 2024 expectations

Swiss sportstech Sportradar has upped its financial expectations for 2024, predicting revenue of over €1bn, marking a small improvement on its previous projections.Publishing its...