FairPlay takes on Brazilian betting with local Oddschecker launch
FairPlay Sports Media has taken its flagship Oddschecker sports betting odds comparison site live to Brazil ahead of a nationwide wagering market launch this...
OKTAGON MMA ‘exemplifies’ UK growth via deal with SkyBet
OKTAGON MMA has announced that fans in the UK now have the opportunity to place bets on Europe’s top MMA promotion through SkyBet.While UK...
Aston Villa selects Adidas ahead of Champions League debut
Aston Villa has named Adidas as the club’s official kit partner in a multi-year deal from the 2025/26 Premier League season onwards.For the first...
bet365 suffers ‘biggest payout’ of the season on the final day
Following a sport heavy weekend, bet365 has stated that its customers “had the last laugh” after Manchester City were crowned champions of the Premier...
DAZN adds 10 freemium channels including Matchroom Boxing and Boxing TV
DAZN is making a splash in the free sports broadcasting space via the launch of 10 new freemium channels covering a range of sports.The...
Turkey ‘trusted to deliver wonderful European Games’ in 2027
The European Olympic Committees (EOC) has signed a Memorandum of Understanding (MoU) with the Istanbul Metropolitan Municipality and the Turkish Olympic Committee (TOC).The signing...
West Ham United ‘protects’ fans with skin cancer campaign
West Ham United women’s team has launched ‘In Plain Sight' campaign to raise awareness of skin cancer, in partnership with ZO Skin Health, its...
Fury v Usyk undisputed clash gave William Hill a UK branding...
William Hill scored a significant sponsorship boost over the weekend by picking up a UK-facing partnership, the ‘Ring of Fire’ boxing match between Oleksandr...
Benfica extends Betano as sleeve sponsor and betting partner
SL Benfica and sports betting brand Betano have agreed to a three-year extension of their partnership, lasting until the 2026/27 season. As part of the...
Caitlin Clark fever hits the WNBA breaking 23-year-old ratings record
Caitlin Clark’s WNBA debut last Wednesday became the most-watched regular season game since 2001. Despite Clark’s Indiana Fever losing 92-71 to the Connecticut Sun, the...