Brentford FC strengthens relationship with EcoWorld London

English Championship contenders, Brentford FC has announced EcoWorld London as its principal partner for the upcoming season.From next season, the business delivering a new...

TIU sanctions two in most recent corruption investigation

The Tennis Integrity Unit (TIU) has strengthened its fight against corruption in tennis after issuing a fine and a suspension to players found to...

The FA unveils BT as new lead sponsor

The FA’s search for a new lead sponsor has ended with English football’s governing body unveiling a five-year deal for BT to become the...

Burnley FC elevates Asian presence with new shirt sponsor

English Premier League side Burnley FC is seeking to expand its Asian footprint, unveiling betting operator LoveBet as its new shirt sponsor. The Asian betting...

Bayern Munich extends Procter & Gamble partnership

German Bundesliga champions, FC Bayern Munich has extended its partnership with worldwide consumer goods manufacturer Procter & Gamble.The cooperation for Germany, Austria and Switzerland comprises Procter...

Birmingham City FC scores ‘biggest sponsorship deal in over a decade’...

Birmingham City Football Club has confirmed that Ireland's largest independent bookmaker BoyleSports will become the clubs newest principal sponsorship partner.Signing a deal up until the end of the...

Women in Racing to launch new mentoring programme at upcoming event

Continuing its promotion of female participation in the horse racing industry, Women in Racing (WiR) has confirmed that it will be delivering a new mentoring...

Denilson lands role as Sportsbet.io brand ambassador

Brazilian World Cup winner Denilson has been announced as a brand ambassador of online sportsbook and casino operator, Sportsbet.io. Having enjoyed an illustrious career, which saw...

The NBA strengthens Indian presence with social streams

The National Basketball Association (NBA) has confirmed that the NBA Finals 2019 will be live streamed to fans in India for the first time...

The FA unveils Google as official cloud and data analytics partner

The FA is uniting Google Cloud as it seeks to utilise data and analytics to elevate the success of all England teams. The four-year...