SEON has partnered with French Fantasy Football company Sorare in a bid to stop fraud within its referral program.
The collaboration sees Sorare implement the onboarding monitoring of the ‘fraud fighters’, as well as device fingerprinting and tailored risk rules to protect its growing portfolio of NFTs.
“Sorare has an advanced platform built on new, powerful technologies like blockchain. Traditional fraud platforms, built for old enterprise networks just didn’t make sense for the speed and scale of our business,” commented Brian O’Hagan, Growth Lead at Sorare.
“We were able to quickly get up and running with the SEON Customer Success team, which we now count on as our fraud team.”
The company currently works with around 180 football organisations, including top-flight teams such as Real Madrid, Liverpool and Juventus.
After recently receiving $680 million funding led by Japan’s SoftBank, Sorare uses blockchain technology to allow customers to trade officially licensed cards representing football players as NFTs and manage teams.
Tamas Kadar, Co-Founder and CEO of SEON, is confident that the partnership will help protect the platform, and added: “Sorare is innovating and driving the future of NFTs with its blockchain collectibles.
“We worked closely with the Sorare team to identify vulnerabilities and create tailor specific rules and risk scores using our comprehensive Fraud API to detect and prevent abuse in their unique platform.”
In a further boost for safety within the program, Sorare will utilise SEON’s Fraud API which it states consists of Email API, Phone API, IP API, and a device fingerprinting module.
In recent months, the fantasy football franchise also signed an agreement with Germany’s Bundesliga, which consequently became part of an NFT fantasy game in a bid to reach more fans.
Alike other partnerships Sorare has entered, this deal looked to allow fans, collectors and fantasy football players globally to freely play and trade with NFTs from the both the Bundesliga and Bundesliga 2.