EFL teams shopping around for a good Carabao cup draw
The Carabao Cup first-round draw will return to home soil for the 2019-20 campaign - due to take place in a London Morrisons car...
Oddschecker: Fan engagement thriving ahead of Copa America opener
The Copa America brings together some of South America’s most sought after players, providing a plethora of enthralling narratives and memorable goals.
With the tournament...
UEFA teams with Bundesliga to debut new OTT platform
UEFA is seeking to elevate engagement amongst European football fans, with the official launch of its new OTT streaming platform.
The platform, which is a first...
UEFA elevates engagement with Alipay partnership
UEFA has announced a new partnership with Alipay, aiming to reinvent fan engagement experiences and bring Chinese fans closer to European national team football.
The...
BT Sport moves UFC to box office for Jon Jones July...
BT Sport has announced that it’s bringing UFC to pay-per-view in the UK, with July’s UFC 239 card being shown live and exclusively on...
DraftKings’ Johnny Avello on the state of play in the NBA...
A scintillating performance from Steph Curry wasn't enough to stop the Toronto Raptors taking a 2-1 series lead over reigning champions the Golden State...
Jeevan Jeyaratnam, Abelson Info: Women’s World Cup momentum building
Ahead of Friday’s tournament curtain raiser between hosts France and South Korea, Jeevan Jeyaratnam of Abelson Info crunches the numbers on the growth of...
ICC swings big for social engagement at Cricket World Cup
The ICC is seeking to reach new audiences and increase engagement levels at the ongoing Men’s Cricket World Cup.
The tournament, which is taking place...
The NBA strengthens Indian presence with social streams
The National Basketball Association (NBA) has confirmed that the NBA Finals 2019 will be live streamed to fans in India for the first time...
Engagement set to be elevated as UK sports prepares for super...
Racing is set to reign supreme in terms of betting engagement, as fans prepare for a bumper weekend.
One of the most iconic fixtures...