Rugby World Cup sees fan engagement grow in opening fortnight

This year’s Rugby World Cup has proved to be a hit with fans across the world, with World Rugby having already accrued over 654...

DAZN boosts Brazilian engagement with Liga MX addition

DAZN has been awarded the exclusive rights to stream Liga MX, Mexican football’s premier division, matches in Brazil until the end of the 2020/21...

La Liga looks to boost fan engagement with Central American Pepsi...

Spanish football’s organising body, La Liga, has announced a sponsorship deal with drinks giant Pepsi which will see the soft drink become its official...

NFL London sees 2100% rise in ticket sales

Bosses at Hospitality Finder have announced that since 2012 the corporate hospitality company has seen a 2100% rise in ticket sales for the National...

Sky Sports Racing strengthens racing portfolio with Keeneland agreement

Sky Sports Racing has expanded its coverage announcing a new partnership with Keeneland Association for exclusive rights to broadcast Keeneland racing and sales to its...

DraftKings links with Pepsi to elevate NFL engagement

DraftKings has united with Pepsi to elevate fan engagement in the NFL with the debut of the Pepsi Live Prediction Challenge.  The game enables fans...

Stats Perform deepens commitment to European football with BeIN

Stats Perform has strengthened its commitment to both French and Turkish football with the extension of its current partnership with host broadcaster, BeIN.  The deal will the broadcasting...

Warriors set to boost fan engagement with ActiveWin partnership

ActiveWin, the Manchester-based digital agency, has announced a partnership with 21-time Super League champions the Wigan Warriors. The deal will see ActiveWin, won recently became the...

Genius Sports nets new partnership with Brazilian basketball

Digital sports content, technology and integrity specialists, Genius Sports has been appointed by Brazil’s National Basketball League (LNB) to launch a major new integrity and live...

SiriusXM Canada strengthens sports offering with NHL partnership

SiriusXM Canada has extended its portfolio of sports rights, becoming the official Satellite Radio Partner of the NHL.  As part of the deal, the channel...