Amazon has continued to strengthen its combat sports library through a new broadcasting deal with kickboxing organisation, GLORY.
As a result of the collaboration, the organisation will bring its free ad-supported (FAST) channel to Amazon Freevee, Fire TV Channels, and Prime Video in the United States.
GLORY EVP, Jon Martone, commented on the partnership: “Teaming up with Amazon signals our intention in growing the GLORY brand even further in 2023 and beyond.
“With millions of people using their on demand and content services in the US alone, we look forward to making our content even more accessible to fans and we are really excited to bring live GLORY action to Amazon’s Prime Video, Freevee, and Fire TV Channels.”
Combat sports fans across the US will have immediate access to one of largest kickboxing libraries in the world, with over three decades of the best stand-up fighting content, the GLORY Kickboxing FAST channel delivers action for fans featuring some of the biggest names in combat sports such as Rico Verhoeven, Badr Hari, Donovan Wisse, Antonio Plazibat, and many others.
In addition to the past event library, fans can also watch live preliminary cards for every GLORY kickboxing event for free, within Amazon’s Prime and Freevee apps.
With GLORY COLLISION 5 taking place June 17, the GLORY FAST channel brings the action closer to home.
It builds on Amazon’s relationship with One Championship – after the group signed a multi year agreement with the Asian combat sports organisation last year.