Spanish subscription platform Movistar Plus+ has agreed a deal with LIV Golf to broadcast the golf league for the next two seasons.
Movistar Plus+ will showcase 14 LIV Golf events each season for its Spanish audience in 2024 and 2025, which will be broadcasted on Movistar Plus+’s Golf and Golf 2 channels.
Of the 14 events per season, one will be held in Andalucia, Spain next July and will feature Spanish golfers Jon Rahm and Sergio Garcia. Rahm made the switch from the PGA Tour to LIV Golf last December in a lucrative deal that could reportedly earn the two-time major winner upwards of $550m.
Chief Media Officer of LIV Golf Will Staeger commented: “We’re thrilled to partner with Movistar Plus+, the premiere streaming platform in Spain.”
“LIV Golf’s goal from the beginning has been to introduce golf to new audiences around the world. Our team has worked diligently to expand streaming and traditional viewing options, through partnerships with platforms like Movistar Plus+.
“Over the next few weeks, we will be rolling out more than a dozen new or expanded distribution partnerships, as well as innovative plans for Friday coverage, to continue building off the momentum from our first two seasons.”
LIV Golf becomes the latest league added to Movistar Plus+’s growing portfolio of golf content, which includes action from the four men’s majors and five women’s majors, alongside coverage of the Ryder Cup and Solheim Cup.
The broadcast agreement with Movistar Plus+ also signifies LIV Golf’s growing exposure across the globe. DAZN picked up the international rights for the Saudi-backed golf league in 2022 for its inaugural season.
Since then, LIV Golf has been aiming to increase its exposure, particularly in the US, where it agreed a multi-year broadcast agreement in January 2023 with The CW Network to broadcast its events in the country. The Saudi Public Investment Funded league has also been broadcasted for free on social media platforms YouTube and Facebook.