City Football Group invests in Co-op Live arena venture
City Football Group (CFG), the holding company which owns Manchester City, has agreed to become an equal joint venture partner and investor in the...
PointsBet secures company first in WNBA deal
The Women’s National Basketball Association (WNBA) has designated global sportsbook operator PointsBet as an authorised gaming operator of the premier basketball division.Under the terms...
UEFA: European clubs have missed out on €9bn revenue
Clubs across all tiers of European football are estimated to have forfeit €9 billion of revenue in the 2019/2020 and 2020/2021 financial years as...
Leicester City scores ‘record’ FBS sponsorship tie-up
Leicester City has sealed a ‘record’ sponsorship agreement with online trading company FBS, which will kick in at the beginning of the 2021/22 season.The...
Ex-England manager Roy Hodgson joins football fan-led review panel
The UK government has named the full membership of the panel which will conduct the long-awaited fan-led review of football, including former players and...
Mercedes Cup nets new sponsorship with BDSwiss
Ranking ATP Tour event the Mercedes Cup has named financial services provider BDSwiss as a gold sponsor, as well as the exclusive online trading...
Wolverhampton Wanderers nets ‘landmark’ technical partner in Castore tie-up
Wolverhampton Wanderers has netted ‘the largest technical partner sponsorship fee’ in the Premier League club’s history, unveiling UK sportswear brand Castore as its new...
Everton moves to maximise fan engagement with Piing link-up
Premier League football club Everton has boosted its fan engagement by linking up with crowd gaming developer Piing, as spectators begin to return to...
UFC duo joins Stake.com brand ambassador roster
Cryptocurrency casino Stake.com has named Ultimate Fighting Championship (UFC) duo Alexa Grasso and Marlon Vera as the sportsbook’s newest brand ambassadors.Joining fellow mixed martial...
Avaldsnes IL secures its ‘biggest sponsorship deal of all time’ with...
Norwegian Toppserien women’s football club Avaldsnes IL has partnered with online sports betting and casino operator Betsson, focused around diversity and supporting its European...