Manchester United to feature in Premier League US preseason tour
Manchester United alongside three other Premier League teams will compete in a US preseason tour across a range of cities. The Premier League Summer Series...
Alpine F1 team launches ticket partnership with viagogo for 2025 season
Ahead of the start of the 2025 Formula One season this weekend, the BWT Alpine Formula One Team have announced a “first-of-its-kind” partnership with...
Liverpool return to Adidas with new a multi-year deal
Adidas will become the new kit manufacturer for Liverpool FC next season as part of a new multi-year agreement. The Athletic’s James Pearce revealed that...
Nottingham Forest enlists payments partner at critical Premier League juncture
At the most critical moment in the club’s history for over two decades, Nottingham Forest FC has decided to overhaul its e-commerce with a...
Inter Miami fuelled for MLS season with Red Bull partnership
With the MLS season set to kick-off next week, Inter Miami have announced a new partnership with Red Bull, becoming the club’s official energy...
Fanatics enables sports ticket buying in partnership with Ticketmaster
Global sports digital platform Fanatics has partnered with Ticketmaster to allow sports fans across the US to buy resale tickets on its platform. By launching...
TNT Sports partners with DAZN for Club World Cup broadcasts
TNT Sports has secured some domestic US coverage of this year’s FIFA Club World Cup via a deal with DAZN, the primary rightsholder.The Warner...
SBC Summit 2025: bigger, smarter and with more surprises
SBC Summit will make a powerful return to Lisbon this September, bringing together 30,000 industry professionals for its biggest edition yet.The 2025 edition will...
Newcastle United flipped loss into profit in 2023/24 financial year
The significance of Champions League football to a club’s commercial performance has been hammered home yet again, this time in Newcastle United's financial results.Newcastle...
FIFA’s Gianni Infantino ‘confirms’ 2026 World Cup halftime show
FIFA President Gianni Infantino has confirmed the 2026 FIFA Men’s World Cup final will have a half-time show.It seems FIFA’s President is fully embracing...