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Commercial

News relating to commercial deals within the sports business industry – this includes: sponsorship, hospitality, ticketing etc.

Team England renews Kukri kit partnership for 2022 Commonwealth Games

Team England has announced that Kukri Sports will be the nation’s official kit supplier for the third consecutive Commonwealth Games in Birmingham.As part of...

The esports report – EveryMatrix reveals rise of esports betting and...

From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.This week’s edition takes a look at...

AC Milan officially reveals Skrill partnership details

AC Milan has officially revealed details of its four-year partnership with Skrill, which sees the e-commerce business become the official global payments partner for...

Williams appoints McLaren’s Simon Roberts as F1 Managing Director

Formula 1 side ROKiT Williams Racing has announced the appointment of long-time McLaren operations chief Simon Roberts as the team’s F1 Managing Director.The newly...

Umbro strengthens rugby portfolio with Bristol Bears

Continuing its re-establishment into the rugby scene, Umbro has penned a long term deal with Bristol Sport to become Bristol Bears’ official technical kit...

AZ Alkmaar strikes five-year Nike partnership

Eredivisie side AZ Alkmaar has signed a five-year partnership with Nike to become the club's new official kit supplier.As part of the deal, the...

Stats Perform secures cricket partnership with Sportsfever360

SportsTech data and AI firm Stats Perform has announced a partnership with Sportsfever360 to deliver its Opta cricket service to the Pakistan-based sports management company.As...

BT Sport enhances esports content with Gfinity partnership

BT Sport has enhanced its esports portfolio by partnering with Gfinity to launch a series of celebrity competitive gaming programmes to be broadcast on...

Aguero, Courtois and Arthur join F1’s Virtual Grand Prix

Formula 1 and football unite as Man City’s Sergio Aguero, Real Madrid’s Thibaut Courtois and Barcelona’s Arthur Melo take to the digital track for...

Matchroom Live officially launches with free archive footage

Matchroom Sport has officially launched its over-the-top (OTT) platform Matchroom Live featuring archive footage ‘from Boxing to Darts to Snooker’ for free.One feature already...