Liverpool FC continues content series in Nivea Men extension deal

Liverpool FC and Nivea Men have extended their partnership for a further three years, including a continuation of their content series. As the 2022-23 season...

PlanetPay365 expands Serie A presence with Torino FC

Torino Football Club has announced PlanetPay365 as the club’s official value-added services partner for the next two seasons. The collaboration will make its debut this...

Nike strengthens women’s football commitment in FA ball supply deal

The FA has announced a multi-year partnership with Nike as the latter looks to deepen its commitment to women’s football.The deal sees Nike become...

Nielsen marks streaming debut with Amazon NFL telecasts

Nielsen and Amazon have signed an agreement to measure Prime Video's exclusive NFL Thursday Night Football (TNF) telecasts.Starting from the 2022 season, including pregame,...

Mumbai City FC partners with Stake News bookmaker affiliate

Indian Super League (ISL) club Mumbai City FC has signed a multi-year agreement with Stake News, a platform affiliated with Stake.com.A sports news platform,...

Angel City FC filters social media abuse with GoBubble

Angel City Football Club (ACFC) has agreed to work closely with safety tech company GoBubble to protect the NWSL team's social feeds from online...

Betting Innovation Centre provides betbuilder for World Cup

Stats Perform and Sporting Solutions’ Betting Innovation Centre has announced its first B2B product set, Opta BetBuilder Plus.Aiming to ‘unlock the true potential’ of...

AS Monaco expands in Japanese market with Casino Secret

AS Monaco has named Casino Secret the official online gaming partner of the French football team in Japan for the next two seasons.As a...

Bayern Munich and Deutsche Telekom enhance digital developments

FC Bayern Munich has formed an early extension of its 20-year collaboration with Deutsche Telekom, which will now run to 2027. The firm will receive...

PGA Tour optimises the fan journey with Qualtrics

The PGA Tour has named Qualtrics as the official experience insights provider of both the PGA Tour and PGA Tour Champions.The competition will now...