Rugby League World Cup to be shown on Fox Sports and...
The Rugby League World Cup 2022 has entered an agreement with Foxtel Group for the tournament to be broadcast live and exclusive on both Fox...
FC Nantes adds Zeturf Group’s ZEbet to sponsorship portfolio
FC Nantes has formed a collaboration with the Zeturf Group, making the gaming operator an official partner of the Ligue 1 club.The firm’s sports...
Home of Brentford FC becomes Gtech Community Stadium
Brentford FC has formed a ten-year naming rights partnership with Grey Technology Limited (Gtech), as the stadium is renamed to the Gtech Community Stadium.Previously...
River Plate extends Codere sponsorship following ‘important journey’
Club Atlético River Plate has expanded its partnership with Codere as the latter now sits in the ‘main sponsor’ category of the Argentinian football...
Fluminense renews ‘master sponsorship’ with Betano sportsbook
Brazilian top-flight club Fluminense has renewed its sponsorship arrangement with sports betting brand Betano.Running until June 2025, the ‘master sponsorship’ arrangement will focus on...
Watford FC joins SeatGeek’s roster of EFL ticketing partnerships
Watford FC has joined forces with SeatGeek to implement the latter’s mobile digital ticketing experience with enhanced functionality.From purchase journey through stadium entry, the...
World Rugby continues to enhance ‘pivotal’ Emirates sponsorship
World Rugby has extended its long-standing partnership with Emirates as a worldwide partner for the Rugby World Cup 2023 in France and Rugby World...
NFL builds on double decade SiriusXM broadcast deal
The NFL has extended its streaming and marketing partnership with SiriusXM for a further five years, following a ‘successful’ relationship which originally began in...
Man United takes Sportsbreaks.com deal to fans in North America
Manchester United FC has expanded its partnership with Sportsbreaks.com, which will now place focus on the North American market.The sport tour agency will market...
YCCC catches on to fan engagement opportunities in Virtua partnership
Yorkshire County Cricket Club (YCCC) has named Metaverse platform Virtua an official partner of the team for the remainder of the 2022 season and...