Betano expands Portuguese presence with FC Porto
FC Porto has formed a four-year agreement with Betano, the sports betting and online gaming operator of Kaizen Gaming.The Greek operator’s logo will be...
Betfred signs triple partnership with England rugby league squads
The England Men’s, Women’s and Wheelchair teams have named Betfred as their principal partner in a two-year deal including this autumn’s Rugby League World...
NHL and PepsiCo extend 20-season North American partnership
The NHL, as well as the National Hockey League Players’ Association (NHLPA), have announced a multiyear extension of their North American partnership with PepsiCo.The...
DFB-Pokal ‘brings new engagement’ in IMG Arena data deal
The German Football Association (DFB) has signed a multi-year agreement with IMG Arena to allow the distribution of content across the firm’s sportsbook operators.Commencing with...
Bell Media continues to cover a ‘comprehensive line-up’ of NFL games
The NFL has extended its comprehensive streaming rights agreement with Bell Media which will remain the exclusive television broadcast partner of the league in...
NFL partners Little Caesars to provide ‘exciting new components’
The NFL has announced a multi-year partnership with Little Caesars which becomes the official pizza sponsor of the league.The deal, which comes about a...
Indoor Football League battles betting fraud with US Integrity
The Indoor Football League (IFL) has signed a comprehensive partnership with US Integrity as it continues to protect against betting-related fraud.Under provisions of the...
UFC and Draftkings reveal plans for NFT-based games
DraftKings has underlined its intent to launch a new iteration of its ‘Reignmakers’ gamified digital collectibles franchise focused on UFC.Partnering with the sporting organisation, ...
Anthony Joshua extends ‘successful’ DAZN deal after Sky Sports departure
Anthony Joshua has partnered with DAZN Group as the two-time heavyweight champion’s future fights are broadcast on the sports entertainment platform.Leaving his deal with...
QSL accesses ‘experience, insight, and practical knowledge’ in FIFA partnership
The Qatar Stars League (QSL) has formed a partnership with FIFA, aimed at improving the standards of professional club management and administration across the...