Paris Saint-Germain and OneFootball have announced an agreement to share original content from the club’s official website to the football media company’s platforms.
The collaboration sees news from the Ligue 1 team available to OneFootball’s audience to offer fans original PSG content ‘with no restrictions’, via its website and app.
Marc Armstrong, Chief Partnership Officer at PSG, said: “One of the youngest clubs of elite world football, Paris Saint-Germain is the club of the new generation, always innovating and exploring new territories. As such, we are especially strong on all digital platforms with the aim to offer young fans exciting original content.
“We are delighted to work alongside OneFootball to speak to an ever growing audience, and together provide the opportunity for millions of fans worldwide to live their Red & Blue passion to the fullest.”
With the team having secured a record 10th Ligue 1 title this season, OneFootball can access content from French champions such news, statistics, match results and original club videos.
The club has been a shareholder in OneFootball since December 2020. The platform is a fully focused football company with a focus on ‘young, highly-engaged, mobile-first’ audiences.
“Having firmly established itself as one of the biggest clubs in world football, we can’t wait to bring more content from PSG’s star-studded squad to the platform as we welcome the club to OneFootball’s network,” added Tom Mueller, VP Partnerships, OneFootball.
The firm underlined that content will be available in French, Spanish, Portuguese and English.
Mueller continued: “Our ambition at OneFootball is to help the new generation of young, highly-engaged football fans get closer to the clubs they love. We’re delighted that the Ligue 1 champions are joining the OneFootball family and look forward to bringing more football news from France to our community.”
The club continues in its aim to deliver unique content following a partnership with GOAT in April which became the new official sleeve sponsor of the club. This deal now sees both brands introducing ‘first-of-its-kind’ initiatives, including unique content and collaborations.
