Rangers agree two-year shirt sponsorship extension with 32Red
Rangers Football Club have announced an extension to its partnership with UK based online casino operator 32Red.32Red will remain as the clubs principal sponsor...
GVC calls for blanket ban on sports betting advertising
Global sports betting and gaming group and owner of Ladbrokes and Coral, GVC Holdings has called for an end to all UK sports betting...
NBA confirms trial of international sponsorship rights
The NBA has agreed to launch a three-year trial program allowing teams to sell international sponsorship rights for the first time.As reported in the Sports...
Lycamobile dials up partnership with Jacksonville Jaguars
Following a successful first two years as an Official Founding Partner to NFL franchise the Jacksonville Jaguars in the UK, Lycamobile has strengthened its...
Betway strengthens Irish presence with Cork Racecourse sponsorship
Online bookmaker Betway has strengthened its Irish racing portfolio by announcing that it will be the new principal sponsor for Cork Racecourse’s Grade 3 Chase...
Neil Banbury, 32Red: Taking a new approach to sports sponsorship
The Principal Sponsor of Derby County Football Club, 32Red has revealed it’s taking a fresh approach to football sponsorship, working alongside the team to...
The future of sports betting sponsorships in the US
There are big changes coming in the world of sports betting across the United States of America. In what will see the implementation of...
32Red revitalises football sponsorship model with Derby County deal
Kindred Group-subsidiary 32Red has announced that it will be named as the Principal Sponsor of Derby County Football Club, which will see the operator...
La Liga elevates advertising capabilities with ISG deal
Interregional Sports Group (ISG) has acquired the rights for virtual perimeter and virtual goal-side advertising from high-profile games in La Liga, agreeing a three-year...
The FA continues to benefit from substantial sponsorship revenue
Issuing its latest financial results, The English Football Association has continued to benefit from solid broadcasting and sponsorship revenue.Results for the 2017/18 season,...