MLS’ QUEST to engage the next-generation of US soccer fans
Major League Soccer (MLS) is experiencing a new growth phase, fuelled by increasing viewership, attendances and revenue, which in large part can be attributed...
Can Tranmere Rovers replicate the Wrexham effect with A$AP Rocky?
British football is in high demand it seems, and not just from the Premier League’s worldwide fanbase. Big name celebrities, particularly North American ones,...
Historic boxing magazine The Ring joins Saudi Arabia’s sports empire
Boxing’s transformation continues as General Entertainment Authority (GEA) Chairman Turki Alalshikh announces his purchase of Ring Magazine.The Ring Magazine, often hailed as the ‘Bible...
WSL enlists Anomaly to significantly bolster league’s brand
The Women’s Super League (WSL) will look to create new branding opportunities to fuel fan engagement as it brings on Anomaly as its new...
The esports report – ePremier League returns
From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.This week’s edition highlights the latest developments...
Tried and tested or tired? Dissecting docuseries’ place in sports media
Who doesn’t love a good docuseries? Sports organisations for one can’t seem to get enough of them, seeing these productions as a way of...
Joshua Sparke, LiveScore Group: Envisioning a modern future for horse racing
Horse racing is a globally cherished sport steeped in tradition and history, frequently enjoyed alongside betting - making it the second most wagered-on sport...
Lost trust? How the Football Manager delay impacts licensing
For decades, sports fans have taken a break from the pressures of supporting their teams by immersing themselves in video games. As consoles and...
Can the IPL format go global? Assessing cricket’s potential for global...
Cricket is one of the world’s most widely attended, broadcast, streamed, and bet on sports, making it a multi-million-pound business. However, it is often...
The esports report – BLAST highlights mental health with Movember
From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.This week’s edition highlights the latest developments...