beIN Sports brings Bundesliga to MENA for another three years
beIN Sports has extended its rights to broadcast the Bundesliga in all 24 countries across the Middle East and North Africa (MENA) for a...
PSG reaches multiple regions in 1xBet partnership
Paris Saint-Germain (PSG) has formed a partnership with online betting platform, 1xBet, which extends the next three seasons.Last month, the firm became an official...
SLFA launches investigation following 95-0 and 91-1 defeats
The Sierra Leone Football Association (SLFA) is investigating two ‘suspicious’ second-tier matches which had a combined total of 187 goals.The recent matches saw Kahula...
SBC Leaders: New frontiers, the metaverse and the growing influence of...
The sports betting industry has been changed significantly by the growing influence of the online product, according to Betsson AB CEO Pontus Lindwall in...
Rainbow Sports to track African football development with new data centre
Rainbow Sports Global has detailed plans to track the commercial development of African professional football leagues via the launch of its ‘African Football Data...
YouTube provides extended Serie A coverage in MENA region
Serie A's Arabic-language YouTube channel is expanding to show all ten Serie A matches from matchday 24, in the MENA region, until the end...
International aquatics set to be hosted at pyramids of Giza
The Fédération Internationale De Natation (FINA) has announced an agreement with the Egyptian Swimming Federation that will see Egypt host a series of international...
AFCON embraces blockchain technology in Binance deal
The 2021 TotalEnergies Africa Cup of Nations (AFCON) has added Binance as an official sponsor of the tournaments, running from 9 January till 6...
TikTok creates ‘high demand’ football content in CAF partnership
The Confederation of African Football (CAF) has announced a partnership with TikTok as the latter aims to bring content to fans of the sport...
Dean Akinjobi at BOSE: Betting companies must look to African markets...
Following reviews of the 2005 Gambling Act, an increase of sponsorships in the digital space is beginning to emerge.Speaking to SBC Journalist Jessie Sale...