ICS: Translating success into global expansion
Andrew Morgan, International Director at Independent Content Services, says that translation and transcreation are key to sports clubs expanding into global marketsSport is...
Pro Volleyball League strengthens integrity commitment with Sportradar
RuPay Pro Volleyball League has unveiled a partnership with Sportradar Integrity Services to monitor and safeguard the integrity of its competition.
As part of the...
LeTou lauds Nerazzurri’s expansive sponsorship approach
Asian-focused online gambling operator, LeTou, has celebrated a positive and progressive first six months of its partnership with Italian Serie A football team, Internazionale...
European football and the untapped Chinese market
With a population of just under 1.5 billion people, China is still the largest of the ‘untapped’ markets for European football clubs.Football in China...
Bayern Munich strengthens Asian presence with new partnership
FC Bayern Munich has united with Lux Asia Pacific, to strengthen the club's presence within Asia.Headquartered in Singapore, the supplier of premium water purification...
CSL strengthens growth through La Liga collaboration
The Chinese Super League (CSL) has strengthened its partnership with La Liga as it seeks to enhance the quality of its offering through new collaboration...
Utilising short-form content to elevate global engagement
Football fandom can be born in some very, very different places. Gone are the days when you had to wait for the daily newspaper...
Resurgent Reds in the hunt for record sponsorship deal
By the summer of 2020, Liverpool Football Club will be coming to the end of its current kit deal with New Balance.Signed in 2015,...
83 individuals arrested in Europol tennis match fixing investigation
EU-wide law enforcement agency Europol has confirmed that 83 individuals have been arrested in connection with a criminal syndicate found to be manipulating professional...
SBC to organise Sports Betting Tours at ICE London 5-6 February
SBC (Sports Betting Community) will once again be organising the Sports Betting Tours at ICE London from 5-6 February as the sports betting industry gathers for the largest gaming event in the...