NBA unites with Dapper Labs to boost fan engagement
The National Basketball Association (NBA) and National Basketball Players Association (NBPA) has teamed up with Dapper Labs, blockchain company and creator of CryptoKitties, to...
North Carolina passes sports betting bill
Sports betting has been legalised in North Carolina, with two tribal casinos, owned by the Eastern Band of Cherokee Indians and managed by Caesars, now able to offer...
Goodwood Festival to get the global treatment
The Qatar 'Glorious' Goodwood Festival, the five day racing event held in West Sussex’, is set to be broadcast globally across a host of...
The NBA strengthens digital partnership with Tencent
The National Basketball Association (NBA) is looking to deepen its engagement in China, extending its digital partnership with Tencent Holdings Limited.The exclusive official digital partnership, was...
MLB heightens live engagement with DraftKings
DraftKings has strengthened its partnership with Major League Baseball (MLB), announcing a multi-year agreement to become an authorised gaming operator of the league.The expanded...
theScore seeks to build on strong engagement with New Jersey launch
Issuing its Q3 financial results, mobile sports platform developer, theScore has revealed its social content has continued to grow for the period, engaging approximately...
The PGA Tour elevates fan engagement with DraftKings
The PGA Tour has united with DraftKings, to offer its first ever ‘Official Daily Fantasy Game’.The launch comes after DFS and sports betting operator DraftKings confirmed...
The expansion of US networks into sports betting
With the USA turning evermore towards the world of sports betting, it was only a matter of time before some US sports media organisations...
NHL confirms Sara Slane appointment
The National Hockey League (NHL) has announced the appointment of Sara Slane, as the league's new consult.Taking up her new role, Slane will advise...
Golden State Warriors strengthens retail presence with Fanatics
An exclusive partnership has been signed between sports retailer Fanatics and Six-time National Basketball Association (NBA) champions, the Golden State Warriors.According to reports in...