NHL and BET99 amplify engagement for Canadian hockey fans
The NHL has partnered with Canadian sports betting and casino company BET99 naming the latter an official partner of the league.The deal sees the...
Nashville Predators and BetMGM to improve the fan experience
BetMGM has announced that the company is now an official sports betting partner of the Nashville Predators. The multi-year agreement sees the sports betting and...
Joe Burrow supports opportunities for women in joining Pro Volleyball Federation
Cincinnati Bengals quarterback Joe Burrow has become a founding partner of the Pro Volleyball Federation (PVF).He joins the startup professional women's volleyball league along...
XFL introduces ZOA Energy to its list of league partners
The XFL has announced a partnership with ZOA Energy which names the latter as the official and exclusive energy drink of the league. The news...
Denver Broncos‘ stadium set to undergo $100m upgrade
The home of the Denver Broncos' will be seeing a variety of developments with over $100m being directed towards upgrading the stadium.Empower Field at...
LIV Golf adds three championship venues to 2023 schedule
LIV Golf has revealed three new championship venues that are set to host tournaments in the 2023 LIV Golf League schedule. These include: The Gallery...
UFC integrity investigation continues but Dana White has ‘zero concerns’
UFC President Dana White asserted that he had ‘zero’ concerns over the organisation’s integrity, following reports of concerns over the bout between Darrick Minner...
NSW expects $26m boost as Sydney hosts A-Leagues Grand Final
The Australian Professional Leagues (APL) inked a deal with Destination NSW which sees Sydney host the Isuzu UTE A-League, Liberty A-League and E-League Grand...
Fans at LA Rams’ SoFi stadium first to experience real-world AR
The Los Angeles Rams have introduced a new fan-focused technology experience with the launch of ARound.Available both at the stadium and at home, the...
XFL integrates Under Armour as official uniform partner
The XFL has announced that it has chosen Under Armour to become the league’s official uniform partner from the 2023 season.The sportswear brand will...