D.C. United takes fan experiences ‘to new heights’ with Heineken
D.C. United has revealed an extension to its multi-year partnership with Heineken, which includes the beverage company being named the club’s official and exclusive...
SiriusXM to produce daily NHL radio content in enhanced streaming deal
The NHL has extended its broadcast partnership with SiriusXM and SiriusXM Canada through to the 2028-29 season.The platform will continue to give hockey fans...
Knicks oversees sustainability efforts with MSC Cruises partnership
MSC Cruises has become the official cruise line partner of NBA side the New York Knicks in a multi-year agreement.The firm will gain brand...
Telemundo becomes exclusive Spanish-language home of US Soccer
The US Soccer Federation has announced a multimedia rights agreement with NBCUniversal Telemundo Enterprises.The deal sees the broadcaster become the exclusive Spanish-language home of...
San Antonio Spurs nets best regular-season game audience since 1998
The San Antonio Spurs saw a total of 68,323 attendees at the team’s return to the Alamodome over the weekend - a record for...
Delta Air Lines navigates Utah Jazz stadium rebrand
Delta Air Lines has acquired the naming rights for the stadium of NBA side Utah Jazz.The multi-use sports and entertainment centre, home to the...
ATP Tour promotes a healthier environment with Nilox partnership
The ATP has announced a deal with Nilox which sees the Italian E-Scooter and E-Bike company become an official partner of the ATP Tour...
Baltimore Ravens to stay at M&T Bank Stadium until at least...
Baltimore Ravens have revealed an extended lease for the M&T Bank Stadium that will keep the team at the venue until at least the...
IMG ARENA: growing rights holders’ reach in the data age of...
It has been an eventful year for IMG Arena, one which has seen the sports content and fan engagement provider clinch a series of...
Dave Baldwin to lead business operations at Chicago Fire
Chicago Fire FC has hired Dave Baldwin as the club’s new President of Business Operations. Regarded as a ‘highly accomplished sports business executive’, Baldwin will...