Disney Star teams up with CricViz for cricket insights

Disney Star has appointed CricViz as data analysis and insights partner for the upcoming 2024 IPL and ICC Men’s T20 World Cup. The deal will...

Team GB and Aldi ink partnership extension ahead of Paris Olympics

Team GB and Aldi have announced they have extended their partnership through to 2032. The UK’s fourth-largest supermarket will be supporting Team GB athletes as...

FC Barcelona to end Nike deal and explore its own brand

Reports have suggested that FC Barcelona is set to end its longstanding partnership with Nike and establish its own brand.According to SPORT, the Spanish...

Blackburn Rovers receives grant to fuel Alzheimer’s support

Blackburn Rovers Community Trust (BRCT) initiative ‘Remember The Rovers’ has received a £10k grant from the Sky Bet EFL Building Foundations Fund. Founded in 2019...

West Ham United empowers women with Femfresh partnership

West Ham United women’s team has named Femfresh as its official feminine hygiene partner to emphasise the importance of women’s health. The Barclays Women’s Super...

Commonwealth champ McColgan becomes Shokz brand ambassador

Scottish 10,000 metre Commonwealth champion, Eilish McColgan, has been unveiled as an ambassador for global consumer electronics brand, Shokz.  McColganjoins forces with the headphones brand...

SBC Summit Rio: An Exploration of the Dynamic Brazilian Landscape

The inaugural edition of SBC Summit Rio will see 3,000 industry professionals with a keen interest in the Brazilian market convene at the Windsor...

Detroit Pistons becomes the latest NBA team to partner with MeetKai

Detroit Pistons has announced a partnership with immersive AI company MeetKai, with ‘Detroit Pistons World’ set to launch later this year. The NBA team’s own...

Saudi Arabia’s PIF makes latest sporting endeavour with ATP Tour deal

Saudi Arabia’s Public Investment Fund (PIF) has built up its links with global sports even further via a sponsorship arrangement with the ATP Tour. The...

Hull City invites fans to travel to Türkiye with first-team

Hull City has announced an opportunity for 50 fans to win an all expenses paid trip to Türkiye during the upcoming March international break. Fans...